I'm thrilled to present the successful rebranding journey for EastBanc Technologies, where I transformed their brand identity to align with the modern tech landscape while retaining their core values and vision. This rebranding effort encompassed a complete makeover, including refreshing colors, contemporary fonts, and a refined writing voice. In addition to creating a new brandbook I led an effort to create a new website eastbanctech.com by collaborating with our designers, developers and marketing team.